Saturday, January 25, 2020
The Doctrine of ââ¬ËPersonality Rightsââ¬â¢ in the UK
The Doctrine of ââ¬ËPersonality Rightsââ¬â¢ in the UK The United Kingdom has never acknowledged a specific doctrine of ââ¬Ëpersonality rightsââ¬â¢; the law provides neither coherent nor consistent protection, as the courts are ââ¬Ësceptical about creating monopoly rights in nebulous concepts such as names, likeness or popularityââ¬â¢.[1] Therefore celebrities and other high-profile individuals rely on a combination of passing off, trademark, copyright and privacy laws for protection of the commercial value of their personality. None of these were invented to protect personality rights; however they are gradually developing to adjust to the commercial reality of the value of celebrity merchandising and endorsements. Misleading the public by giving a false impression of endorsement of a product by a celebrity has been to commit the tort of passing off for over a decade.[2] The tort of passing off was traditionally defined as ââ¬Ënobody has the right to represent his goods as the goods of someone elseââ¬â¢.[3] The ââ¬Ë classical trinityââ¬â¢ is necessary to succeed in passing off: ââ¬Ëthe goodwill or reputation must be attached to the products or services of the plaintiff, the misrepresentation must lead to the confusion as to the source of the goods and services, and this confusion must cause damage to the claimantââ¬â¢.[4] In the case of Fenty Ors v Arcadia Group Brands Ltd (t/a Topshop) Anor,[5] high street fashion retailer Topshop licensed an image of popstar Rihannaââ¬â¢s face from a photographer and printed it on a t-shirt without either her permission being sought nor obtained. Rihanna then sued for passing off. Mr Justice Birss applied the doctrine to the dispute. Although on very particular facts, Birss J found in favour of Rihanna and established a general principle that arguably goes against any celebrities who might have hoped to see the creation of a doctrine of personality rights. This decision develops the tort of passing off to small degree whilst emphasising that, in each case, the facts are decisive.[6] The debate about the recognition of personality rights in the UK is gathering impetus in the wake of Fenty with academics like Walsh questioning if ââ¬Ëpersonality rights are finally on the agendaââ¬â¢.[7] In the 1970s the UK courts were regularly unwilling to find false impressions relating to merchandising resulted in misrepresentation because of the need to show that they were engaged in a ââ¬Ëcommon field of activityââ¬â¢. This introduced a somewhat blunt test for confusion and there often would be no proximity between, for example, a radio broadcaster and a cereal manufacturer.[8] Until the test was discarded, at least as an absolute condition,[9] it limited attempts to expand the categories of misrepresentation to cover licensing connections.[10] Where the absence of a common field of activity was not conclusive the court for example held the use of the name of the pop group Abba on merchandise did not amount to passing off on the basis that there was no real possibility that the public would be confused into thinking that Abba had approved the goods merely because their name or photograph appeared on them.[11] Likewise the use of a photograph of the Spice Girls on the cove r of a sticker collection was held not to constitute passing off.[12] An important exception came when it was held passing off had been established where cartoon characters, the Teenage Mutant Ninja Turtles, were on clothing without authorisation, since the public did expect the goods to be licensed.[13] This case was distinguished from the Abba scenario on the basis that it was brought in the context of the unauthorised reproduction of images of cartoons in which copyright existed, rather than the image or name of a celebrity. Yet the decision is generally viewed as opening up character merchandising law in the UK. In the seminal case of Irvine Laddie J held passing off covered cases of false endorsement, like where Talksport had altered an image of racing driver Eddie Irvine to have him hold a branded Talksport radio for advertising purposes without his permission. Laddie J considered the increasingly popular marketing practice of personality licensing, including the licensing of a personalityââ¬â¢s name or likeness outside a celebrityââ¬â¢s area of expertise as a common and lucrative practice for them, to reject the ââ¬Ëcommon à ¯Ã ¬Ã eld of activityââ¬â¢ condition. Laddie J identified the inherent flexibility of passing off by saying ââ¬Ëthe sort of cases which come within the scope of a passing off action has not remained stationary over the yearsâ⬠¦passing off is closely connected to and dependent upon what is happening in the market placeââ¬â¢.[14] Although Irvine was celebrated as a turning point in the protection of personality rights, the important limitation in the judgment was that passing off was limited to false endorsement and excluded merchandising cases. The classic celebrity-merchandising situation seems similar: the celebrity has a reputation and the public knows that it is common practice for celebrities to market their popularity by granting merchandise licenses.[15] Laddie J differentiated between cases of endorsement and merchandising, however in Fenty Birss J approved Laddie Jââ¬â¢s reasoning but made it clear there is no difference in merchandising cases and that the legal principles apply equally well in passing off if the public had been deceived into thinking the celebrity had authorised the product. Rihanna easily established sufficient goodwill in the fashion industry, as a style icon because of her ââ¬Ëcool, edgy imageââ¬â¢.[16] This was demonstrated in her endorsement contracts with Nike and Gillette, her fashion design and promotion work with rival retailer River Island, and she had worked with HM, Gucci and Armani to collaborate on and design clothing. Birss J therefore stated Rihannaââ¬â¢s ââ¬Ëidentity and endorsement in the world of high street fashion was perceivedâ⬠¦to have tangible value by an organisation well placed to knowââ¬â¢.[17] Misrepresentation was the key issue. Topshop argued the clothing was simply a t-shirt bearing an image of Rihanna and the public had no expectation that it was authorised by her, whereas Rihanna contended that the particular facts of the case meant customers were misled into believing she had endorsed the t-shirt herself. The court considered the point in depth, addressing the various circumstances before considering the issue as a whole. Certain evidence considered was found to be neutral to finding a misrepresentation. The fact there was other unauthorised clothing bearing Rihannaââ¬â¢s image on sale did not imply that the public would necessarily believe that such clothing was authorised. Topshop had sold both clothing bearing authorised images and clothing, which was approved or endorsed by celebrities. Overall, its customers were neutral: having no positive expectation either way when considering clothing bearing a celebrityââ¬â¢s image. Also the t-shirt was fashionable an d on sale in a high street retailer. Certain factors indicated finding in Topshopââ¬â¢s favour. Some of Rihannaââ¬â¢s official merchandise included an ââ¬ËR slashââ¬â¢ trademark logo or her name, the t-shirt lacked both, and apart from a few days online the word ââ¬ËRihannaââ¬â¢ was not used at all. There was also no genuine evidence of actual confusion. However on balance, significant factors supported RIhanna. Topshop had made considerable effort to emphasise connections in the public consciousness between the store and celebrities notably Kate Moss, and now more importantly Rihanna. This made it more likely purchasers would conclude that the t-shirt was authorised and being a fashion retailer, consumers would reasonably expect Topshop to publicise and sell products authorised by celebrities. Topshopââ¬â¢s prior association with Rihanna was important as Topshop ran a competition in 2010 to win a personal shopping appointment with Rihanna. Rihanna also visited Topshop in 2012 which they chose to publicise by tweeting to their 350,000 Twitter followers, just before the t-shirt went on sale ââ¬â a significant commercial communication in the eyes of Birss J, to a demographic who valued social media highly. Topshop had therefore repeatedly associated itself and it products with Rihanna in a high-profile manner and this demonstrated Topshop were looking to take advantage of Rihannaââ¬â¢s position as a style icon. The image on the t-shirt was taken during the video shoot of RIhannaââ¬â¢s single ââ¬ËWe Found Loveââ¬â¢ from her 2011 ââ¬ËTalk that Talkââ¬â¢ album. Importantly, it showed Rihanna with the same hairstyle and headscarf as the album cover. This meant that the image was not just recognisably Rihanna but looked like a promotional shot for the music release. The court found that it was entirely likely that, to her fans, the image might be regarded as part of the marketing campaign. This was a critical point in the de cision. Although Birss J believed a ââ¬Ëgood numberââ¬â¢ of purchasers would buy the t-shirt without considering the question of authorisation, he concluded that, in the circumstances, a substantial proportion of those judging the t-shirt (specifically Rihanna fans) would be encouraged to think that it was clothing authorised by the popstar. They would have recognised that particular image of Rihanna not simply as an image of her but as a particular image of her connected with the particular context of the album. Many of these purchasers would have bought the product because they thought that Rihanna had authorised it; others would have bought it because of the value of the perceived authorisation itself. In each case, the idea that it was authorised was part of what motivated them to buy the product and in each case they would have been deceived. The test for damage was also easily satisfied. If a substantial number of purchaserââ¬â¢s were deceived into buying the t-shirt because of a false belief that it was authorised by Rihanna herself, then that would have damaged Rihannaââ¬â¢s goodwill, both by way of sales lost to her merchandising business and a loss of control over her reputation in the fashion sphere.[18] Considering the particular facts, it is not surprising Birss J found in Rihannaââ¬â¢s favour. The classical trinity of passing off were fulfilled, however this decision is unlikely to open the floodgates for cases to be brought every time a celebrityââ¬â¢s image is used without a merchandising license, as it was made clear ââ¬Ëthe mere sale by a trader of a t-shirt bearing an image of a famous person is not without more, an act of passing offââ¬â¢.[19] Birss J was eager to emphasise that ââ¬Ëthere is today in England no such thing as a free standing general right by a famous person (or anyone else) to control reproduction of their image.ââ¬â¢[20] The judgment is useful as a confirmation of the general principles of passing off applied to unauthorised use of celebrity images.[21] If the UK is approaching the creation of a doctrine of personality rights in some form, it is necessary to analyse the justifications and gauge whether they are robust enough to validate the subsequent restraints that would be placed upon society. The justifications suggested in support of personality rights fall largely into three groups: moral, economic and consumer protection arguments. The labour-based moral justification is founded on John Lockeââ¬â¢s theory of property.[22] Essentially, itprovidesthat an individualhasamoralrightintheobjectofvaluetransformedbecauseoftheir efforts. Nimmer supported this point by contending that the person who has ââ¬Ëlong and laboriously nurtured the fruit of publicity valuesââ¬â¢ and has spent ââ¬Ëtime, effort, skill, and even moneyââ¬â¢ in their creation, is presumably allowed to enjoy it.[23] Professor McCarthy feels personality rights are ââ¬Ëa ââ¬Å"common-senseâ⬠, self-evident right needing little intellectual rationalisation to justify its existenceââ¬â¢.[24] However, Madow deconstructs these arguments by contending that fame is something ââ¬Ëconferred by othersââ¬â¢ and is not necessarily down to the efforts of the individual.[25] Moreover according to Madow the labour argument ignoresthe fundamentalrole themediaplayinthecreationofcelebrities.He uses the example of Einstein andobservesthatth emedia selectedhim becausehedidinterviews, wasquotable and hehadtherightââ¬Ëlookââ¬â¢.[26]TheimageofEinsteinthat is familiar today,what itmeanstothe pubic themadbutpleasant scientistwith bushywhitehairandmoustache wasa personality createdby themedia. Therefore only when the media and public take notice and attach importance to a personal image can it fully enter into the market place.[27] Thus contrary to the statement by McCarthy, it would appear a celebrity cannot justify that they solely created their public image and consequently cannot stake an indisputable moral claim to the exclusive ownership or control of the economic value that comes with it. Personality rights can also be justified on economic arguments. Economic theory proposes persons should be economically incentivised into ââ¬Ëundertaking socially, enriching activitiesââ¬â¢ such as creating a persona that benefits society culturally,[28] and this creativity can only be encouraged if the person is given exclusive right to control their creations, because this ââ¬Ëprovides incentive for performers to make economic investments required to produce performances appealing to the publicââ¬â¢.[29] However Carty doubts whether personality rights would produce increases in ââ¬Ëeconomic activityââ¬â¢ or ââ¬Ëinnovationââ¬â¢.[30] Following Madowââ¬â¢s ideas, the UK is currently without a personality right, yet celebrities still gain significant income from their publicity values and failure to introduce such a right in the future will not stop individuals profiting from the income already gained through endorsements and merchandising officially authoris ed by them.[31] According to Madow such protection also has ââ¬Ëdistributional consequencesââ¬â¢,[32] whereby personality rights elevate the price of merchandise and advertising in general, placing more wealth in the hands of a select few, who already derive significant income, and away from the mass of consumers making up society.[33] Another justification for personality rights is the consumer protection argument focusing on the idea that without protection, the public will be misled about the authorisation of a celebrityââ¬â¢s association with a product or service. At first sight the consumer protection argument appears advisable, joining protection of the celebrityââ¬â¢s success with protection of the consumer, and it mirrors the traditional rationale for trademark and passing off.[34] However personality rights would allow celebrities to stop commercial uses of their personas that are not fraudulent or deceptive, and Professor Shiffrin states personality rights give celebrites power ââ¬Ëto control the dissemination of truth for his or her own profitââ¬â¢.[35] On another level, Madow argues the degree to which personality rights would stop the consumer being misled is generally superfluous,[36] because in situations where there is a realistic chance that, consumers will be deceived or confused about a celebrityââ¬â¢s association or endorsement, legal mechanisms better adapted for that reason already exist, notably passing off. In conclusion, the extent to which Fenty constitutes a creation of a doctrine of ââ¬Ëpersonality rightsââ¬â¢ is limited. In the words of Roberts ââ¬Ëthis judgment does not change the law; and it does not create an ââ¬Å"image rightâ⬠. It simply applies the existing doctrine of passing off to the evolving commercial reality of the value of celebrity endorsementsââ¬â¢.[37] The decision is important as it improves a flaw in the Irvine verdict,[38] in the same way that Irvine marked the first time that passing off was applied to false endorsement, Fenty is the first time it has been applied to false merchandising featuring a real person, with merchandising claims having only previously succeeded in relation to fictional characters,[39] and indicates that UK courts are slowly recognising the need to protect the commercial value of celebrity merchandising. It is clear from the case that the result was carefully balanced on particular facts and that if for example Rihanna had not been a fashion icon or the image was different she would have less chance of being successful. Fenty highlights the issue of misrepresentation is however always one of fact, and the false belief of the purchaser is key: to constitute passing off, a false belief incited in the mind of the prospective purchaser must play a role in their choice to buy. Although there are persuasive advocates of the creation of a doctrine of personality rights,[40] and there is also no definite rationale for an absolute rejection,[41] it would seem the decision in Fenty should be welcomed because there are substantial drawbacks in the moral, economic and consumer protection justifications put forward. The decision develops passing off to a small degree to keep up with modern business practice without creating personality rights, which are not necessary as celebrities are already sufficiently protected. The tort of passing off has again demonstrated its inherent flexibility and that it is ââ¬Ë closely connected to and dependent upon what is happening in the market placeââ¬â¢. To sum up, ââ¬Ëwithout an element of consumer deception, English law in this area remains characteristically cautiousââ¬â¢,[42] and this should be welcomed. [1] J. Klink, ââ¬â¢50 years of Publicity Rights in the United States and the Never Ending Hassle with Intellectual Property and Personality Rights in Europeââ¬â¢, (2003), 4 IPQ 363, p.366. [2] Irvine v Talksport Ltd [2003] EWCA Civ 423 [3] Reddaway v Banham (1896) 13 RPC 218 at 244 per Lord Halsbury [4] Reckitt Colman v Borden [1990] 1 WLR 491 at 499 per Lord Oliver [5] [2010] EWHC 2310 (Ch) [6] D. Meale, ââ¬ËRihannaââ¬â¢s face on a T-shirt without a licence? No, this time itââ¬â¢s passing offââ¬â¢, (2013) 8(11) JIPLP 823, p.823. [7] C. Walsh, ââ¬ËAre personality rights finally on the UK agenda?ââ¬â¢, (2013) 35(5) EIPR 253, p.253. [8] McCulloch v Lewis A May [1947] 2 All ER 845 [9] Lyngstad v Anabas Products [1977] FSR 62 at 67; [10] Wombles Ltd v Wombles Skips Ltd [1975] FSR 488 Ch D; [11] Lyngstad v Anabas Products [1977] FSR 62 [12] Halliwell Ors v Panini Ors (6 June, 1997, unreported) [13] Mirage Studiosv Counterfeat Clothing [1991] FSR 145 [14] [2002] FSR 60 at para 13-14 [15] J. Klink, op.cit., p.375. [16] Fenty v Topshop [2013] EWHC 2310 (Ch) at [46] [17] Ibid at [42] [18] Ibid at [72] [19] Ibid at [75] [20] Ibid at [2] [21] H. Beverley-Smith and L. Barrow, ââ¬ËTalk that tortâ⬠¦of passing off: RIhanna, and the scope of actionable misrepresentation: Fenty v Arcadia Group Brands Ltd (t/a Topshop), (2014), 36(1) EIPR 57, p.61. [22] J. Locke, The Second Treatise of Government, (New York: Liberal Arts Press, 1952) [23] M.B. Nimmer, ââ¬ËThe Right of Publicityââ¬â¢, (1954) 19 Law and Contemporary Problems 203, p.216. [24] J.T. McCarthy, The Rights of Publicity and Privacy, (New York: C.Boardman, 1987), s.1.1[B] [2] at 1-5; s.1.11[C] at 1-46. [25] M. Madow, ââ¬ËPrivate Ownership of Public Image: Popular Culture and Publicity Rightsââ¬â¢, (1993), 81 CLR 125, p.182. [26] Ibid, p.190 [27] J. Fowles, Celebrity Performers and the American Public, (Washington D.C.: Smithsonian Institute Press, 1992), p.84. [28] J.T. McCarthy, ââ¬â¢Melville B. Nimmer and the Right of Publicity: A Tributeââ¬â¢ (1987) 34 UCLA LR1703, p.1710. [29] D.E. Shipley, ââ¬ËPublicity Never Dies: It just Fades Away, (1981) 66 Cornell LR 673, p.681. [30] H. Carty, ââ¬ËAdvertising, Publicity Rights and English Lawââ¬â¢, (2004) 3 IPQ 209, p.251. [31] M. Madow, op.cit., p.211 [32] Ibid, p.218. [33] Ibid [34] H. Carty, op.cit., p.252. [35] S. Shiffrin, ââ¬ËThe First Amendment and Economic Regulations: Away from a General Theory of the First Amendmentââ¬â¢, (1983) 78 NW ULR 1212, p.1258. [36] M. Madow, op.cit., p.233. [37] J. Roberts, ââ¬ËFace off: Rihanna wins ââ¬Å"image rightsâ⬠caseââ¬â¢, (2013), 24(8) Ent LR 283, p.285. [38] A. De Landa Barajas, ââ¬ËPersonality rights in the United States and the United Kingdom ââ¬â is Vanna too much? Is Irvine not enough?ââ¬â¢, (2009) 20(7) Ent LR 253, p.258. [39] J. Roberts, op.cit., p.285. [40] S. Bains, ââ¬ËPersonality rights: should the UK grant celebrities a proprietary right in their personality? Part 2ââ¬â¢, (2013) 18(6) Ent LR 205 [41] [42] H. Beverley-Smith, op.cit., p.61.
Friday, January 17, 2020
1993 DBQ Essay
The three Gââ¬â¢s: God, Gold and Glory led many explorers rushing in to the new world. Among which were New England and Chesapeake, two society of English origin. Each developed with their own distinct views and principals. New England a much disciplined, obedient society and Chesapeake much devoted to gold and glory, and both these societies were prodigiously influenced by geographical, social-political, economic and religious needs and moves. Which have had caused both these societies to evolve adversely through their own means. Economy was a crucial factor in leading New England and Chesapeake to develop incongruously.Chesapeake was vastly devoted to mining gold and exploiting for a better economy. Hence as according to document c almost all the Chesapeake settlersââ¬â¢ were young single men. Whereas New England had a much differentiated purpose in coming to the ââ¬Å"New worldâ⬠. The New England settlersââ¬â¢ came for religious freedom and creating a model city or society for the rest of the new comers, as supported by document a and b; ââ¬Å"we must consider that we shall be as a city upon a new hillâ⬠. Thus for them to prosper and expand as an exemplary society, most the New England settlers were joint families.Both New England and Chesapeake settled and expanded in different parts of America. The land and climates in the Chesapeake and New England regions were different, so the societies grew crops which suited their area, which led to differences in their social structures. The Chesapeake area was swampy and not well suited for the typical crops; however, it was discovered 5 years after their arrival that tobacco grew very well, so the economy structured itself around the growth of tobacco. It was exported as a cash crop to England, and as a result, they had much better amends with their mother country.Also as a result of the growth of tobacco, the Chesapeake colony had a need for cheap labor to work in the fields. They developed a system of indentured slavery; in which a person got free passage to America in return for their work and slavery till the debt is paid off. This later led to slavery as in later time the population grew more demanding and the farms thus needing to expand. The New England colonies include Connecticut, Massachusetts and Rhode Island. The lifestyle of New Englandââ¬â¢s people was greatly impacted by both its geography and climate.New Englandââ¬â¢s economy depended on the environment. Its location near the Atlantic Ocean along the coastlines determined how people would make a living. People in New England made money through fishing, whaling, shipbuilding, trading in its port cities and providing naval supplies. People in New England could not make a living from farming because most of the land was not suited to farming due to the hilly terrain and rocky soil. Another factor that made farming non-profitable was climate; New England experienced moderate summers and cold long winters .The growing season was simply too short to make farming profitable, so most families had small farms and traded within themselves. Thus the climate and there geographical locations caused New England and Chesapeake to strive in different directions for a much suitable economy. Both Chesapeake and New England had very different purpose and point of views. New England arrived in America with their plans of becoming a ââ¬Å"city upon a hillâ⬠(document A). Thus as New England wanted to construct a strong obedient society; they valued unity and had a sort of democratic government.New England lifestyles were very healthy, traditional, structured and family oriented. A woman married in her twenties, raised about eight children, and went on to become a grandmother. If widowed, they were expected to remarry. Men were expected to become part of a church congregation if they wanted to vote, become part of the clergy or work in the shipbuilding, fishing, or trading industry. Children we re forced to be educated, in primary and secondary schools, by the government, and men went to college to be trained in the ministry.The New England settlers viewed all men equal and with brotherly hood care and affection. They equipped ways of helping and fulfilling each others requirements and needs aslong as they remain united and together. (documents a and d). On the other hand Chesapeake life styles were the opposite of New England life styles. They were very non-traditional, unhealthy, unorganized, and family wasnââ¬â¢t important. . Government was made of a self-elected House of Burgesses and didnââ¬â¢t offer much equality or freedom. There was a shortage of women, which meant few families.Few families and the fact that people were spread thin across the region meant that there was very little unity amongst the few men that inhabited in the Chesapeake colonies. Thus this weak bonding amongst the men in the Chesapeake colonies often lead to miscommunication and many socia l conflicts like the Baconââ¬â¢s rebellion. (document H) Bacon's Rebellion was popular revolt in colonial Virginia in 1676 which summed up the relationship amongst the people in the Chesapeake region. The rebellion was led by Nathaniel Bacon.High taxes, low prices for tobacco, and resentment against the governor, Sir William Berkley , provided the reasons for the uprising conflict, which was worsened by Berkeley's failure to defend the frontier against attacks by Native Americans. Bacon commanded two unauthorized but successful expeditions against the tribes and was then elected to the new house of burgesses. Bacon gathered his supporters, marched on Jamestown, and forced Berkley out of Jamestown and continued his campaigns against Native Americans.Bacon now controlled the colony, but he died suddenly (Oct., 1676), and without his leadership the rebellion collapsed. Unlike New England education in the Chesapeake region was more or less ignored, which summed to uneducated children and less studying or reading of the bible. Women often outlived men; therefore they held more power than in New England. The majorities of men were involved in the tobacco industry and owned slaves, until they died in their 20ââ¬â¢s. Here you can see that the social political lives of these people were very different and thus this different point of views and lifestyle affected the way both Chesapeake and New England had developed.Last but not the least religion, was a crucial factor in the development of both these colonial societies. Migrants to Plymouth and Massachusetts Bay were refugees from religious conflict in England. Calvinists of various persuasions, they wanted to escape Anglican persecution or they wished to ââ¬Å"new-modelâ⬠Christ's church as an example for Christians everywhere. In New England the lives of the Puritans were ruled by their strict religious beliefs. According to document e and prior knowledge, the puritans believed that free time should be de voted to God and that ââ¬Å"funâ⬠activities like dancing would lead to laziness and discourse.The New Englanders vastly seeked to work for god and make a living out of working for god, for the all mighty would reward them at the end of time. Puritans had a clear vision of what their churches should be like. Only ââ¬Å"visible saintsâ⬠and allowed full membership in the church. In the early seventeenth century, however, few were denied membership since leaving England was considered sufficient proof of spiritual purity. Puritans led their lives based on a group of strong beliefs, one of which was predestination.They felt that all events are foreknown and foreordained by God and that God chose who was saved and who was damned. This reinforced the Puritan belief that God sent them to cleanse the culture of what they regarded as corrupt, sinful practices. There was no concept of individual ââ¬Å"rightsâ⬠to things such as privacy or freedom of thought and expression. Those that did rebel against the says of the church were either killed or excommunicated. All individuals were expected to conform to the beliefs and practices of the community as defined by the elders.Because of their devotion to hard work the New England colonies flourished. Whereas Chesapeake on the other hand had no such definite religious views that they seeked for in singular. . Chesapeake primarily did not persecute people of different faiths, focusing more on their crops and disputes with the Natives. The Chesapeake brought along with them the Anglican religion or Protestants of England. Thus the religious similarities between the Chesapeake and England created a better bond among the Chesapeake colonies and its motherland.Maryland was the only colony under the Chesapeake society that provided a haven for all the persecuted Catholics from England. Thus taking in consideration the different aspects of beliefs, which has had caused these societies to develop differently. As yo u can see there were many reasons that had caused these societies to develop incongruously. From there religious beliefs, geographical setting, social norms and political views have all contributed in their different development process. Considering all these given facts and reasoning you can agree or asses why these societies had grown differently.
Thursday, January 9, 2020
Service Marketing - 2928 Words
Review Question (pg. 54, no. 12) The term ââ¬Å"marketing mixâ⬠could suggest that marketing managers are mixers of ingredients. Is that perspective a recipe for success when employing the 7 Ps to develop a services marketing strategy? The marketing mix is a business tool used in marketing products. The marketing mix is often crucial when determining a product or brands unique selling point, meaning that the unique quality that differentiates a product from its competitors, and is often synonymous with the 4 Ps: price, product, promotion, and place. However, in recent times, the 4Ps have been expanded to the 7 Ps with the addition of process, physical evidence and people. Marketing mix is not a scientific theory, but merely a conceptualâ⬠¦show more contentâ⬠¦First of all, is about the product element. The product design must be attractive enough and create meaningful value for the customers. Planning the marketing mix begins with creating service concept that will offer value to target customers and satisfy their needs better than competing alternatives. Service product in this 7Ps altered consists of 2 elements which are core product and supplementary service elements. According to the book Service M arketing 7th edition, the core product is the central component that supplies the principal, problem solving benefits customers seek. The supplementary service is the variety of other service-related activities referred that usually accompanied the core product. The core products tend to become commodities as an industry matures and competition increase, so the search for competitive and advantage often emphasize supplementary services. For example, in the hotels industry, the core product is the rooms provided. The supplementary services with regard to the hotel industry are the information obtained by the customer; order taking that includes applications, order entry, and reservations or check-ins; the billing; and also payment in terms of is the hotel have variety of payment options exist, and in terms of how convenience and ease that options to the customers. The next Ps is place and time. Nowadays, services distributions not only involve a physical channel but also electronic channels orShow MoreRelatedService Marketing1113 Words à |à 5 PagesIntroduction Lusch et al. (2007) describe as marketing emerged in the beginning of the 20th century, it embraced the goods-dominant (G-D) logic. The concept of the Four Ps of marketing mix ââ¬â product, price, place and promotion became treated as the basic model at that time. (Grà ¶nroos, 1989) Today, this paradigm is beginning to lose its position. Service marketing is one leading new approach to marketing. Four main characteristics of services defined by Kotler et al. (2009) are intangible, perishableRead MoreServices in Marketing809 Words à |à 3 PagesïÆ'Ë Services marketing are crucial compared to product marketing because services are generally produced while serving the prospect and consumed on the spot and it cannot be stored. ïÆ'Ë 7pââ¬â¢s of marketing help the company to know and evaluate the interaction between the customers and business, which helps to create successful marketing plan. Telecom service industry: ïÆ'Ë Bharti Airtel is and Indian company offering telecommunication services in 19 countries. ïÆ'Ë Airtel is market leader in cellular networkRead MoreServices Marketing : Marketing And Marketing1846 Words à |à 8 PagesService is simply helping someone for profit or nonprofit. Service is intangible product. It means that there is no physical appearance of the object in the process. ââ¬Å"A service is the action of doing something for someone or something. You cannot touch it. You cannot see it. You cannot taste it. You cannot hear it. You cannot feel it. It is largely intangibleâ⬠. Introduction to Services Marketing - Marketing Teacher. (n.d.). Retrieved November 25, 2014, from http://www.marketingteacher.com/introduction-to-services-marketing/Read MoreMarketing Strategies For The Service Services951 Words à |à 4 PagesMarketing Strategies Our focus and marketing message will be the services offered. We will develop our message, communicate it, and fulfill our commitment to excellence. Websites and Mobile Applications Many hotels have created their own website and mobile applications. It is definitely something to consider if a large portion of our target market uses smart phones and computers. We will therefore customize our hotel mobile application and website. Guests will easily find all important informationRead MoreInternal Marketing in Services Marketing1984 Words à |à 8 Pagesimportance of internal marketing in service product development. The first part of this essay will discuss the origin and growth of the concept of internal marketing. Then it will focus on the benefits of internal marketing. In the later part, it will demonstrate a specific case, Mary Kay, which has successfully implemented internal marketing. It shall first briefly introduce fuzzy sets and related concepts. The concept of internal marketing originally emerged from the services marketing literature (BerryRead MoreThe Components Of Service Marketing3122 Words à |à 13 PagesTOPIC: MOTAT- MUSEUM OF TRANSPORT AND TECHNOLOGY SUBJECT-SERVICE MARKETING TRIMESTER-1 STUDENTS NAMES-RANJITHA PRAKASH, HARMEET NARANG, SHUBHAM GARG, ASHIMA MAHAJAN, TUTOR-PAUL ROSE Ã¢â¬Æ' CONTENTS: â⬠¢ INTRODUCTION â⬠¢ COMPONENTS OF SERVICE MARKETING â⬠¢ SERVICE MARKETING ENVIRONMENT â⬠¢ INTER-RELATIONSHIP OF THE SERVICES MARKETING MIX ELEMENTS â⬠¢ PRODUCE AND CO-ORDINATE STRATEGIES FOR THE ORGANISATION TO MAINTAIN CURRENT SERVICE MARKET Ã¢â¬Æ' INTRODUCTION MOTAT is a Museum of TransportRead MoreMarketing Healthcare Services1068 Words à |à 5 PagesMarketing is concept that helps determine the success of an organizational mission. Essentials of Health Care Marketing (2006) define marketing as, the execution of the conception, pricing, promotion, and distribution of the goods, ideas and services. The author, Berkowitz (2006) goes on to say, ââ¬Å"in order to respond to customers, an organization must develop a product, determine the price customers are willing to pay, identify what place is most convenient for the customers to purchase the productRead MoreService Marketing Mix790 Words à |à 4 PagesSERVICES MARKETING MIX I am study of the 7 pââ¬â¢s of KOTAK MAHINDRA BANK in related to marketing research. I also study in details 3 pââ¬â¢s of service marketing like people, process, amp; physical evidence etc. 1) People 2) Process 3) Physical evidence 4) Product 5) Price 6) Place 7) Promotion 1) PEOPLE: - In the people in the service mix in service organization are people assented organization andRead MoreService Marketing Essay1809 Words à |à 8 Pageswork in other areas. Since this problem is appeared, service is becoming more important than old days when especially the world always developing fast. As many sociologists believe when the community is developing, the service industries will increase rapidly. Therefore, the more developed countries had higher percentage of service industries. In this essay, it will give the ideas of the description for two marketing theories of flower of service and pricing strategy. By analysing the theories toRead MoreMK2 Marketing Services2746 Words à |à 11 PagesMK2 SERVICES MARKETING COURSEWORK ASSIGNMENT QUESTION ââ¬Å"Develop a service blueprint for an organization in the hospitality service industry of your choiceâ⬠Development Steps; - Decide on the companyââ¬â¢s service or service process to be blueprinted and the objective. - Determine who should be involved in the blueprinting process - Modify the blueprinting technique (if required) - Map the service as it happens most of the time. - Be sure customers remain the focus - Track insights that
Wednesday, January 1, 2020
Effects of the Industrial Revolution - 727 Words
The Industrial Revolution, lasting between the 18th and 19th century, profoundly affected the people of Europe, North America, and other regions of the world. The revolution produced new exciting technological innovations. As a result, the socioeconomic climate and cultural aspects of Europe and North America were altered in an unprecedented manner. Industrial opportunities also lured the population away from agrarian lifestyles to more urban populaces. The Industrial Revolution extensively changed daily life of the 18th and 19th century through technological advancements, changes in society, and population changes. One of the greatest effects of the Industrial Revolution was technological advancements. Inventions such as the flying shuttle, spinning jenny, and power loom rewarded pioneering nations with prestige and technological superiority (Rogers). English iron purification techniques revolutionized the production of iron, stimulating its supply. As a result, in the mid-nineteenth century, railroads were developed throughout the world (Rogers). Technology also impacted workers in factories. Men, women, and children were employed to keep new machines running properly (Rogers). Efficiency of material and labor was necessary for successful factories (Rogers). Evidently, this impacted economies and consumerism in general. Negatively, due to labor demand, women and children were often exploited, receiving an arguably unequal pay for their work (Saville). Clearly,Show MoreRelatedThe Effects of the Industrial Revolution1508 Words à |à 7 PagesThe Effects of the Industrial Revolution The Industrial Revolution began in the eighteenth century marking the transformation of economic power and productivity. Not only was there concentration on agriculture, as their main source of an economy, and started to concern themselves with commerce, trade, and exploration of new technologies. Working toward great financial success to make a profit. Even though the machinery was new the main power source was human labor. Production took place in homesRead MoreEffects Of The Industrial Revolution Britain. The Industrial1599 Words à |à 7 PagesEffects of the Industrial Revolution Britain The Industrial revolution began in the mid-1700 s in parts of Eastern England and Southern Scotland and probably would not have taken place without the dramatic enhancements in farming that began in the early 1700 s. The agricultural revolution started well before the Industrial Revolution but once mechanisation began the two revolutions became interlinked and worked hand in hand. As the historian, J.H. Clapham quantified, ââ¬Å"even if the history of theRead MoreNegative Effects Of The Industrial Revolution1665 Words à |à 7 Pages Many repercussions happened as a result of the Industrial Age. Technological advances are most often seen as ââ¬Å"goodâ⬠for societyââ¬â¢s progress in being ââ¬Å"successfulâ⬠, but often there are advances that can hinder the lives of the peoples in these societies. During the Industrial Age (1750-1900), there were a plethora of new inventions and technologies that were produced. The revolution was seen around the world and helped many nations with economic growth. The British had a large growth in steam poweredRead MoreEffects Of The Industrial Revolution On England1507 Words à |à 7 PagesEffects of the Industrial Revolution on England The Industrial Revolution in England brought significant changes to the country both positive and negative. The Industrial Revolution was generally positive because of the development of technology and a better standard of living. However, some of the negative aspects were the terrible labor conditions and the mistreatment of women and children. Industrial Revolution in England started in the 1760s and went on until around 1850. Life beforeRead MoreCauses And Effects Of The Industrial Revolution1649 Words à |à 7 PagesThe Industrial Revolution The Industrial Revolution was an extremely significant revolution due to the monumental change into mass production. There were many different causes and outcomes of the Industrial Revolution. The Industrial Revolution impacted people and industries all around the world, prompting changes in many societies. For example, the Industrial Revolution initiated in Britain, but eventually found its way to America. After this, it impacted many other countries who desired the sameRead MoreEffects Of The Grand Industrial Revolution877 Words à |à 4 PagesThe Industrial Revolution The Industrial Revolution was a time that England and America set the stage for life as we know it today. It brought the developmental changes of agriculture, manufacturing, mining, communication and transportation to the European empires and eventually the entire world. Everywhere we look we can see how it has impacted our quality of life, family structure, career paths, and even education. There are endless possibilities when explaining the effects of theRead MoreThe Effects of the European Industrial Revolution785 Words à |à 3 PagesThe industrial revolution was when changes in agriculture, manufacturing, work ethics, transportation and technology became more advanced. The revolution made social economics and culture prosper. This spread during the 18th and 19th century in Europe. Europe was the first place to start this revolution because it had the resources to advance technology and it was politically stable. Most people made a living in small towns and were f armers. A large amount of people at the time were poor, and malnourishedRead MoreNegative Effects Of The Industrial Revolution923 Words à |à 4 Pagesthe Agricultural Revolution gave leeway to the Industrial Revolution of the seventeenth and eighteenth hundreds. Previous landowners and investors of the Agricultural Revolution were able to start or participate Corporations and Businesses to seek great profit. New machinery and technological innovations were frequent due to the demand for faster, more efficient technology. Working class families, who were arguably the sole reason for the grand success of the Industrial Revolution, moved from theirRead MoreNegative Effects Of The Industrial Revolution840 Words à |à 4 Pages The Industrial Revolution had a negative impact on nations. Some reasons to support my claim is that factories had a big effect on children, it also impacted women and their wages and the environment. The Industrial Revolution had a negative effect on the children and women, and the reason it had a negative effect was that there were bad conditions that the children and women lived and worked in. The conditions that the children had to work under were horrible, which led to illnesses and diseasesRead MoreThe Effects Of Industrial Revolution On Society1989 Words à |à 8 PagesThe industrial revolution introduced new ideas and revelations for the technology we enjoy today. During the years between 1750 and 1914 people began to discover more innovative ways of producing goods, which in turn boosted their economy. The British and French had similar ideas about the industrial path, but due to the French Revolution, France had other issues to contend with whereas Britain continued to industrialise. The industrial Revolution certainly boosted the economy; however, the social
Tuesday, December 24, 2019
Reflection On The American Culture - 1384 Words
Reflection on Class Sources American culture refers to the traditions and practices of the people of the United States. Culture comprises of the nature of buildings, religion, music language and marriage. The population of the United States is more than 320 million people making it the most culturally diverse country in the globe. Books such as Crabgrass Frontier, Manifest Destination and Muscular Christianity are important sources of information about American culture. This paper is a reflection on the methods that these books use in providing information about the evolution of the US culture. The paper examines the relationship between these three sources and ways they challenge or inform an understanding of the American society during the late 19th and early 20th century. There is an analysis of the efficiency of the issues tackled by these books in influencing the contemporary discourse surrounding American culture. The major argument of this paper is that Crabgrass Frontier, Manifest Destination and Muscul ar Christianity provide reliable information about the evolution of the US culture and they supplement each other through the use of relevant examples. Manifest Destination uses the concepts of urbanization and tourism to explain the evolution of American culture. Gruen (2014) identifies Chicago as the center of urbanization in the US and this attracts domestic and international tourists to the city. The intention of these tourists was to explore theShow MoreRelatedA Reflection On The American Culture907 Words à |à 4 Pagesare meant to feel a sense of dignity in ourselves for we were created in the image of God. Culture has an influence in the way we feel about ourselves, all of our societies are different. As believers we are meant not to make ourselves feel high but equal because we are all broken instead we need join hands with people. Intercultural studies come in play because it allows us to understand a foreign culture to accomplish a certain goal. The goal which we are to accomplish first is to know that weRead MoreReflection About Mexican American Culture700 Words à |à 3 Pagestaught celebrating American culture like Memorial, Independence and Labor Day, with the explosion of bright, colorful fireworks, the smell of fire when turning on the grill and the best part; no school! As well as celebrating Christmas and New Years the American way, going to church, eating, and opening presents on Christmas day are holidays Ive grown up to enjoy and celebrate a certain way. It wasnââ¬â¢t until 4 years ago I went to Mexico and realized thereââ¬â¢s more to my own rooted culture and how luckyRead MoreReflection On How American Culture Influenced The World And Vice Versa974 Words à |à 4 PagesReflection on Instruction and Student Learning Candidate: Julia Sierpinska Date: 3/22/2016 School Mitchell Road Elementary School Grade level(s) 5rd Lesson topic How American culture influenced the world and vice versa. The advancement of technology. Instructions to the Teacher Candidate: Please reflect on teaching and learning that occurred while you were being observed, and respond to each of the following prompts. Attach examples, if available. 1. Describe your preparations forRead MoreLia Lee Could Be The Hallmark1209 Words à |à 5 PagesIf one was to determine a nadir of culture and medicine, Lia Lee could be the hallmark. The case study shares a history of the Hmong to create an understanding of the cultural aversion to American medicine. The study involves a cultural belief that America abandoned the Hmong in war, in immigration, and in medical care. The Hmong were an expatriated people from a number of countries in which they tried to settle. Disease was a scourge on the younger generation and the physical strain left the elderlyRead MoreMedia As the Mirror of Lebanese Culture1335 Words à |à 5 PagesWhat kind of Mirror is the Media of Lebanese Culture? As we discuss media, we must also discuss the nature and function of art. A difference between art and media can be the process by which they are made. Yet in these modern days, the lines between media and art are not lines, but fractals or shapes only described by functions of calculus. That is to say that art and media are heavily intertwined in the 21st century. Some media is art; some art is media. A trait that media and art have in commonRead MoreCultural Aversion And American Medicine1447 Words à |à 6 PagesCase Study If one was to determine a nadir of culture and medicine Lia Lee could be the hallmark. The case study shares a history of the Hmong to create an understanding of the cultural aversion to American medicine. The study involves a cultural belief that America abandoned the Hmong in war, in immigration and in medical care. The Hmong were an expatriated people from the number of countries they tried to settle. Disease was a scourge on the young generation and the physical strain left the elderlyRead More Ethnography Essay1090 Words à |à 5 PagesEthnography Works Cited Missing Reflexivity is a qualitative method of research that takes an ethnography one step further, displaying the personal thoughts and reflections of the anthropologist on his informants. Ethnographies generally take an outside or foreign perspective of a culture, like reading a text, and reflexivity introduces a new component of inside description. Here, the anthropologist may describe personal interactions and experiences with natives and use this inside informationRead MoreThe Hardships of Following Your Dreams and Immigration1404 Words à |à 6 PagesAs an immigrant and divorce mother of two who comes to a foreign country pursuing a better future for my kids, I ignored the complexity of the factors that are required to fulfill my dreams. Moving from a socialistic culture to an individualistic one, being the last one, the culture that my kids are more likely to adopt I realized the importance to build a solid family, and I started looking for possible factors that might give me a clear view on how to achieve my quest. The first factor that I foundRead MoreImpact On Pop Culture960 Words à |à 4 PagesPop culture is defined as a reflection of a mass population and their common likings. People tend to have similar likings based on their generations, those likings are considered part of pop culture. There are numerous amounts of studies that represent the effects of pop culture on specific groups of people. Through an economical standpoint, it can be noted how pop culture directly influences the way that an individual views themselves. Celebrity endorsement, the reflection of the economy on popRead MoreDifferences Between Television And Television702 Words à |à 3 Pagesthrough television and the real world, as a way to escape the world and as a reflection of the world. The escapist and direct reflection approaches, according to Mittell, are not accurate. The escapist approach, which states that people watch television to escape from real life, falls short when c onsidering the news, sports, talk shows, and other reality television programs due to their connection to real life. The direct reflection approach, which states that programming on television is true to viewersââ¬â¢
Monday, December 16, 2019
Research Methodology, Design and Process Dementia Care Free Essays
string(37) " improve nursing practice in the UK\." Abstract The ability to critically analyse literature is an important skill for evidence-based practice. This literature review aimed to critically analysed literature on dementia care. A search of literature was conducted on academic databases such as Pubmed and CINAHL. We will write a custom essay sample on Research Methodology, Design and Process: Dementia Care or any similar topic only for you Order Now Three studies were finally retrieved for this literature review. Each of these studies was critiqued using the Critical Appraisal Skills Programme (CASP) tool for qualitative studies and the critiquing framework of Long et al. (2002). Findings of this literature review could be used to inform current and future community nursing practice. Specifically, this review revealed that music therapy could improve the mood of individuals with dementia and show evidence in improving memory function. While findings could not be applicable to a wider population, nurses could utilise findings and tailor these to the individual needs of their patients. Introduction Evidence-based practice (EBP) is heavily promoted in the NHS since this helps nurses and other healthcare practitioners apply findings of recently published literature to oneââ¬â¢s current and future practice. The Nursing and Midwifery Councilââ¬â¢s (NMC, 2008) code of conduct also emphasises that healthcare decisions should be evidence-based and supported by published literature and current guidelines. Developing the ability to critically analyse literature is essential when developing evidence-based care (Greenhalgh, 2010; Aveyard, 2014). There is a wealth of information from published literature and current guidelines. Determining the relevance and quality of these findings will help inform nurses whether findings are credible and valid before they are applied to current practice. As part of community nursing, I am interested in improving my current practice in order to deliver quality care to my patients. The recent policy on community care from the Department of Health (2013a) emphasises the importance of allowing patients with chronic conditions and their carers to self-manage their conditions, achieve self-efficacy and lessen admissions in hospital settings. This policy, ââ¬Å"Care in Local Communities-District Nurse Vision and Modelââ¬â¢ (Department of Health, 2013a) emphasises the role of nurses in supporting patients and their carers to improve their health outcomes. While it is acknowledged that patients with chronic illnesses may never recover from their condition, nurses have the responsibility to help patients or their carers manage signs and symptoms of the chronic illness. As a nurse in community setting, I have cared for patients with dementia. I saw how this condition impacts the patientââ¬â¢s quality of life and even increase the risk of depression amongst their carers (Talbot and Verrinder, 2009). I always had an interest in caring for patients with dementia. However, I noticed that most pharmacologic treatments have little effect in delaying the progression of cognitive impairments amongst these patients (Miller, 2009). These treatments are also costly and place a considerable burden on the family members and the NHS (Department of Health, 2013b). Hence, I thought that familiarising myself with non-pharmacologic interventions and their effects on cognition or memory of the patient would be important in my role as a community nurse. A number of non-pharmacologic interventions to preserve memory or delay cognitive decline have been developed in the last two decades. Studies (Spector et al., 2010; Hansen et al., 2006; Vink et al., 2004; Teri et al., 2003) show that these interventions range from motor stimulation, exercise programmes, sensory stimulation and cognitive training. Amongst these interventions, music therapy has been suggested to be least harmful and relatively effective. Some investigators (Fornazzari et al., 2006; Cuddy and Duffin, 2005) have shown that even in patients with severe dementia, music memory seemed to be preserved. However, some studies (Menard and Belleville, 2009; Baird and Samsom, 2009) suggest otherwise and explain that some patients with Alzheimerââ¬â¢s disease (AD) suffer from impaired music memory. One study (Baird and Samson, 2009) however, explained that procedural memory, specifically for musical stimuli are not affected in persons with dementia. With the acknowledgement tha t most pharmacologic interventions have limited ability to treat the symptoms associated with dementia, it is essential to consider how non-pharmacologic interventions, such as music therapy, alleviate symptoms of this condition. In order to enhance my current and future nursing practice and to increase my understanding on the relevance of music therapy to dementia care, I have decided to research this topic further. Literature Search A search of literature from academic databases such as the Cumulative Index of Nursing and Allied Health Literature (CINAHL) and Pubmed was done to retrieve relevant studies. CINAHL indexes more than 5,000 nursing and allied health sciences journals and contains almost 4 million citations. The depth of research articles indexed in this database makes it a database of choice for research on the effects of music therapy on patients suffering from dementia. Meanwhile, Pubmed was also used to search for academic literature. This database also contains millions of citations and indexes nursing and allied health journals. A quick search for ââ¬Ëmusic therapy AND dementiaââ¬â¢ was done in Pubmed since this database focuses on nursing and allied health journals. This search yielded 20 articles, most of which were available as full text journals. The same keywords were entered in the CINAHL database. The search yielded 14 articles, with almost all articles available as full text articles. A review of the abstracts of all articles was done to select only primary research studies conducted in the last five years. Polit et al. (2013) state that retrieving journal articles in the last five years will ensure that the most recent evidence is used to inform current and future nursing practice. Literature older than five years old may be outdated. However, this also increases the risk of excluding landmark studies (Aveyard, 2014). For the present review, the selection of studies was only restricted to the last five years to ensure that more recent evidence on music therapy were evaluated and critiqued. The re was also no restriction on the place where the studies were conducted since dementia affects people of different ethnicities. Learning from the experiences of other nurses or healthcare practitioners on the use of music therapy for dementia patients would also help improve nursing practice in the UK. You read "Research Methodology, Design and Process: Dementia Care" in category "Essay examples" The following articles were chosen for critique and evaluation: Simmons-Stern et al. (2012) ââ¬ËMusic-based memory enhancement in Alzheimerââ¬â¢s disease: promise and limitationsââ¬â¢ Sakamoto et al. (2013) ââ¬ËComparing the effects of different individualized music interventions for elderly individuals with severe dementiaââ¬â¢, Dermot et al. (2014) ââ¬ËThe importance of music for people with dementia: the perspectives of people with dementia, family carers, staff and music therapistsââ¬â¢ As previously stated, I am interested in how music therapy could help me assist my patients delay the progression of dementia and help them and their carers self-manage the signs and symptoms of dementia. Hence, all articles are relevant my work as a community nurse. To critique these studies, the Critical Appraisal Skills Programme (CASP, 2013) tool for critiquing qualitative studies was utilised. For the quantitative studies, Long et al. (2002) critiquing framework for quantitative studies was used. Both critiquing frameworks are easy to use and help researchers investigate the quality and rigour of research articles. Study 1: Simmons-Stern et al. (2012 A review of the title of the study shows that it reflected the main aim and objectives of the study. The title was concise and provided information to the readers that the study aimed to present the limitations of music-based memory enhancement as well as its possible application to nursing practice. Polit et al. (2013) emphasise the importance of creating a concise and clear title in order not to mislead readers and to inform stakeholders if the article is worth reading. A review was also done on the authorââ¬â¢s background and shows that all had extensive background on dementia research and healthcare. This was essential since credibility of the authorsââ¬â¢ background could increase the reliability of the findings of the study (Long et al., 2002). However, Hek and Moule (2011) emphasise that the authorsââ¬â¢ background is not the sole criterion in assessing the credibility of the findings of the study. The abstract of the study failed to mention the type of study design used. While the abstract summarises the aims and main findings of the study, it did not follow the usual structure of an abstract in a journal article where the methodology or methods used are explicitly stated. Ellis (2010) reiterates that an abstract should provide a brief summary of the studyââ¬â¢s background, aims and objectives, methodology, results and conclusion. Although it was difficult to determine why the researchers of this study failed to present the methodology in the abstract, readers of the study could have benefited from an abstract that states the methodology of the study. Reading of the body of the article would show that the quantitative study design was used. The study aimed to investigate the effects of music on the memory of patients suffering from Alzheimerââ¬â¢s disease, one of the diseases grouped under dementia. Simmons-Stern et al. (2012) made excellent use of literature and related findings from previous studies with the current study. Apart from the excellent use of literature, there was also a very good review of the previous studies and a gap in literature was clearly presented. Hence, the literature review of the study was well written and provided the readers with good background on why there is a need to carry out the present study. Polit et al. (2013) emphasise that a well-written review of literature should be able to provide context to the studyââ¬â¢s aims and objectives and argue why there is a need to address the gaps in literature. Importantly, Simmons-Stern et al. (2012) avoided the use of jargon when writing the paper. Burns and Grove (2013) explain that the use of jargon should be avoided since this excludes readers of the article that have no nursing or medical background. A good paper is one that is written for a general audience and not only for a scientific community (Burns and Grove, 2013). A total of 12 participants who were diagnosed with Alzheimerââ¬â¢s disease and 17 healthy controls g ave their informed consents to participate in the study. Brown (2009) states the importance of obtaining the informed consent of participants before commencing the study. This would not only protect the rights of the participants but also ensure that the nurse researchers are observing the Nursing and Midwifery Councilââ¬â¢s (NMC, 2008) code of conduct in protecting the patients or participants from harm. Part of obtaining an informed consent is the presentation of the studyââ¬â¢s aims and objectives, possible side effects or benefits when participating in the study (Brown, 2009). An informed consent will also ensure that debriefing is provided to the participants to avoid any harm and psychological distress to the participants (Oermann, 2010). Apart from getting the informed consent, it was also crucial that an ethics committee has evaluated and approved the study protocol. An evaluation of the study reveals that this was observed and an ethics committee approved the study. On reflection, the study has a very small sample size (n=12 experimental group; n=17 control group). This would have taken a randomised controlled study design since a control group was used to compare the effects of music therapy on the patients with a healthy control. However, the investigators specifically state that this study was comparative. An inclusion and exclusion criteria were used when recruiting the patients, suggesting that participants were not randomly selected. Since the study was quantitative and employed the experimental study design, random sampling of the participants who have been more applicable (Crookes and Davies, 2004). It should be noted that it would also be difficult to randomise participants since this study was only conduc ted in one healthcare setting and it was crucial that participants have developed AD. While randomisation of participants was not observed, it is noteworthy that the investigators stated how many of the participants were excluded from the study and the reasons of their exclusion. This was essential since failure to explain why participants who gave their informed consents to participate in the study but were later excluded in the actual experiment would make the data collection process unclear (Moule and Goodman, 2009). Despite the small sample size, the demographic characteristics of the two groups were not significantly different when t-test was done. There were no significant differences in prior musical training, formal or informal, years of education and age between the participants of the two groups. This allowed the investigators to determine if there were differences after the study, this might have been due to the intervention employed. After informed consents were taken, the authors of the study declared that they paid the participants for the hours spent during the study. Compensating the participants for the time is considered as ethical since considerable time has been taken away from the subjects for their participation in the study (Hek and Moule, 2011). The interventions were clearly stated. This increased the rigour of the study since a clearly stated research method would help other investigators replicate the methods in future studies and verify whether similar findings are obtain ed (Hek and Moule, 2011). Simmons-Stern et al. (2012) also specifically outlined the lyrics used and where these were obtained and how music memory of the participants was tested. Results section of the study clearly presented the main findings of the study. Appropriate statistical tests were also utilised to test the hypotheses of the research. Polit et al. (2013) emphasise that statistical tests should be appropriate to the studyââ¬â¢s aims and objectives and should rule out any biases in interpretation of the findings. Despite having a small sample size, the researchers were able to establish that music in patients with AD enhances memory in terms of familiarisation of sung lyrics but not in spoken stimuli. This suggests that in patients with AD, they can enhance their memory when familiarising with the lyrics or listening to music but not when they hear spoken language. There were also no significant differences in the healthy control and experimental groups in terms of memory after hearing the lyrics of a song compared to hearing the lyrics as a spoken stimuli. Since this study has a small sample size, the applicability of the findings to a larger and more heterogeneous population would be difficult (Burns and Grove, 2013). Although a control was used, it should be noted that participants in the experimental group are in the early stages of AD. This could have affected the findings of the study since it is unclear if patients with severe dementia would also yield similar reactions and results. At present, the findings are applicable to the sample population of the study and importantly, only on individuals in the early stages of dementia. While there were several limitations of the study, findings are noteworthy since these show that music therapy is promising as a non-pharmacologic intervention for enhancing memory in individuals with early stage dementia. The conclusion of the study was clearly presented and summarises the key points presented in the study. Although the discussion states future areas of study, there were no clear recommendations in the conclusion. Specific recommendations could have been made at the end to help future researchers identify areas of investigation. There were also no implications for future nursing and other healthcare practitionersââ¬â¢ practices. Despite the lack of clear recommendations, readers can still read through the study and identify areas that need further investigation. For example, there is a need to replicate the study in a larger and randomly selected sample population to strengthen the validity and reliability of the findings. There is also a need to compare findings with patients suffering from moderate to severe dementia to determine if music still has similar effects on the memory of those in advanced stages of the illness. There are a number of implications of the study in nursing practice. Nurses can use music to help enhance memory or prevent deterioration of memory amongst individuals with early stages of the disease. It is essential to consider the acceptability of music therapy in those suffering from dementia. As a whole, the study was of high quality and effort was made to reduce bias within the study. Although the investigators failed to blind assessors to the study, findings were presented objectively. It is also difficult to blind assessors because of the very small sample size (Burns and Grove, 2013). All investigators were familiar with the background of the participants and blinding them to the intervention was difficult since these investigators were also responsible in implementing the interventions. Finally, there were no conflicts of interest (Polit et al., 2013), ensuring the readers that bias in presentation of findings was avoided. Study 2: Sakamoto et al. (2013) An evaluation of the studyââ¬â¢s title reveals that it was concise and clearly reflects the studyââ¬â¢s aims and objectives. This was essential (Long et al., 2002) since this would present to the readers the main aim of the study. The type of study design chosen to answer the studyââ¬â¢s aims was also appropriate. A quantitative study design would help investigators answer the research aims and objectives through experimentation, surveys or a randomised controlled trial (RCT) (Brown, 2009). In Sakamoto et al. (2013), the randomised controlled study design was used. Compared to other quantitative study designs, a RCT reduces risk of selection bias and bias in interpretation of findings (Moule and Goodman, 2009). Selection bias occurs when participants are not randomly selected and do no have equal chances of being assigned to a control or experimental groups (Crookes and Davies, 2004). This is avoided in RCT since all participants are randomly assigned to an experimental or c ontrol group. On the other hand, bias in interpretation of findings is lessened especially if investigators and assessors are blinded to the interventions and standard treatment (Oermann, 2010). A critical analysis of the study shows all participants in the study were randomly assigned to the treatment and standard care groups. However, a major limitation of this study was its relatively small sample size (n=39). It would be difficult to transfer findings to a larger and more heterogeneous group due to the representativeness of the sample population (Ellis, 2010). While it is difficult to transfer findings to other settings due to the relatively small sample size, community nurses may consider the applicability of the findings to their own practice. It is noteworthy that it would be difficult to recruit participants in the advanced stages of dementia since their ability to give their informed consent is severely limited (Department of Health, 2009). Further, their participation requires that their carers or immediate family members are aware of the studyââ¬â¢s aims and objectives and should be able to assist the participants during the the study. While an ethics board app roved the study and informed consents were taken from the respondents or their representatives (Burns and Grove, 2013), involving individuals who suffer from severe cognitive impairment would be difficult. This also carries some ethical issues since their ability to understand the procedures of the study is compromised (Hek and Moule, 2011). Although the Mental Health Act in the UK acknowledges that carers can act in behalf of the individual with mental health condition, ethics regarding their participation in research studies remains debatable (Department of Health, 2009). Despite the possible ethical issues surrounding the study, investigators of this study used other means of evaluation to assess the participantsââ¬â¢ responses to the interventions. For example, they used the Faces Scale (Sakamoto et al., 2013) to determine the emotions of the participants. A review of the studyââ¬â¢s aims and objective shows that these were clearly presented in the beginning of the study. The introduction and review of literature also made excellent use of previous studies. It is also important to note the gaps in practice in recent studies were highlighted in the literature review section (Ellis, 2010). A good literature also argues why there is a need for the new study and how this could be applied to current healthcare practices (Ross, 2012). Methodology and methods used were also appropriate for the research question. Since the study aimed to determine the effectiveness of music therapy, it is appropriate that a RCT is used to compare music therapy with st andard care. Comparing music therapy with standard care is ethical (Ross, 2012) since all patients in the study received interventions. It would be unethical to withdraw treatment or assign participants to a control group that would receive no intervention (Crookes and Daives, 2004). The evaluation tools used to measure the responses of the patients were appropriate and have been previously validated and standardised. This was necessary to convey to the readers that validated measurement tools were used in the study (Moule and Goodman, 2009). A clear description of the research methods was presented. This would allow future researchers to replicate the present study (Oermann, 2010) and determine if similar findings could be observed. This also increases rigour of the study (Burns and Grove, 2013) since it is essential for other researchers to also test the hypothesis of the study and ensure that results are consistent across different healthcare settings. Results of the study were well presented and appropriate statistical tests were used. The discussion section of the study presented the strengths and limitations of the study. Polit et al. (2013) emphasise that presenting the limitations of a study will help inform other researchers on areas that need further improvement and presents areas for further research. Since weaknesses of the study were presented, readers and other healthcare practitioners can determine the extent in which the findings can be applied to current and future nursing practice (Burns and Grove, 2013) . The conclusion of the study succinctly captures the main points raised in the research study. This helped the researchers identify the main highlights of the study (Ellis, 2010). However, recommendations for other researchers and areas of improvement of the study were not cited. While the discussion section presented these limitations and areas for future studies, brief recommendations at the end of the study could have added rigour to the research study. Importantly, there were no conflicts of interest. This assured the readers that bias in reporting of data was reduced (Ellis, 2010). Findings of this study have important implications in nursing practice. All participants received either the passive or interactive music intervention while the control group received no music intervention. There was careful choice of music in the interactive group. For example, healthcare workers assigned to the interactive group helped investigators choose music for the patient participants. Music played during the intervention all had special meaning to the participants. All interventions were given individually for 30 minutes per session at once a week for 10 weeks. Those in the interactive group were allowed to clap, sing or interact with the music. Meanwhile, those in the passive group only listened to the music. The music chosen for the passive group also had special meaning to the participants. Those in the control group sat in silence for 30 minutes during the once a week session. Interestingly, findings show that music associated with special memories led to significant cha nges in the parasympathetic nervous system of the participants. Investigators note that music significantly increased relaxation of the individuals immediately after intervention when compared to baseline data. However, these were not noted in the control group. Significant changes were also seen on the emotional states of the participants in the interactive and passive music intervention groups. Music appeared to elicit pleasant emotional states. However, when passive and interactive groups were compared, the latter was significantly more relaxed following the music intervention. It should be noted that patients with severe dementia are more sensitive to environmental stimuli and may experience stress when placed in a new environment (Morris and Morris, 2010). Further, patients with cognitive impairments may express feelings of stress and fear through disruptive behaviour (Morris and Morris, 2010). The difficulty in verbalising their emotional needs could aggravate their responses to their surroundings (Department of Health, 2009). Hence, the st udy of Sakamoto et al. (2013) may have important implications in nursing care for patients in community settings. Nurses can encourage family members to play music that have special meaning to their loved ones suffering from dementia to illicit positive emotional states. The calming effect of music could be an advantage for patients cared in home or care settings since this would not only prevent stress but also allow patients to enjoy quality of life. Study 3: Dermot et al. (2014) A review of the studyââ¬â¢s title shows that it also reflects the main aims and objectives of the study. Readers could easily understand that the study explored the experiences of individuals with dementia, their carers, staff and music therapists when music interventions are employed. The CASP (2013) tool for qualitative studies contains three screening questions that should be used to determine if a study is worth reviewing. The study of Dermot et al. (2014) suggests that music can help maintain the personââ¬â¢s interconnectedness and their quality of life. Findings have important implications in nursing practice since music intervention (Miller, 2009) is not costly and could yield positive results for patients suffering from early to advanced stages of dementia. Further review of the study shows that aims and objectives of the research were clearly stated. The main aim of the study was to explore the meaning of music in the lives of individuals suffering from dementia. Inves tigators of this study state that there is limited knowledge on why or how individuals find music beneficial to their wellbeing. Understanding the role of music according to the perceptions of the patients and their carers will help inform nursing practice on the relevance of music in the lives of people with dementia. A qualitative research methodology was appropriate for the studyââ¬â¢s aims since the research aims to interpret the subjective experiences of individuals with dementia. Parahoo (2006) emphasises that a qualitative study allows researchers to explore the experiences and perceptions of individuals in more detail and depth. Since open-ended questions are used, investigators can use probing questions (Burns and Grove, 2013) to help participants articulate their experiences. One of the strengths of this study was the inclusion of participantsââ¬â¢ family members, care home staff and music therapists. Individuals suffering from dementia were recruited from care homes and those living in the community. This allowed Dermot et al. (2014) to compare the perceptions of people with dementia living in care homes or in the community and determine if settings of the individuals impact their experiences with music therapy. Recruitment strategy employed was also appropriate for the research ai ms. There was also a clear explanation on the methods of data collection. Semi-structured interviews and focus group discussions were done. In the former, this would allow researchers to investigate perceptions of participants in more detail (Parahoo, 2006). However, this requires more time to complete especially if there are many participants in a study. A focus group discussion, on the other hand, requires little resources and could be completed in one setting (Polit et al., 2013). However, if a dominant member would be included in a focus group discussion, interactions would be limited (Burns and Grove, 2013). This could be avoided with a facilitator who knows how to redirect the discussion to all members of the focus group. A stregnth of the study of Dermot et al. (2014) is the presentation of a rationalisation on why they used a combination of focus groups and in-depth interviews. It should also be noted that participants with dementia might display cognitive impairments, depending on the stage of their illness. Hence, requiring these patients to explain their experiences in more depth might be challenging. However, the investigators tried to mitigate this challenge by including carers of the patients as part of the study participants. Inclusion of carers could provide researchers with more detailed information on how music impacts the wellbeing and quality of life of the patients since these carers are more acquainted with the individuals suffering from dementia (Miranda-Castillo et al., 2010). It is also noteworthy that music therapy was individualised to the patients in the study. Thi s suggests that comparison of music therapy received by the patients was not done. Instead, investigators focused on the impact of music therapy on the patientsââ¬â¢ wellbeing. In addition, the study did not take into account the differences in music interventions and whether this shaped the individualââ¬â¢s reaction to music therapy. Despite the differences in music intervention, it was common for the music therapists to use songs that were well-known to the patients. They also supported active music therapy with exploratory improvisation. Dermot et al. (2014), however, failed to explain what is exploratory improvisation or how this was done during music therapy. There was also an explanation on the content of the guides used for the in-depth interviews and focus group discussions. This was essential to demonstrate the coverage of the interview guides and whether each guide reflects the aims and objectives of the study (Moule and Goodman, 2009). However, the relationship between the researchers and the participants was not thoroughly discussed. If the participants knew the investigators, this might lead to potential bias especially if the researchers hold positions of power (Oermann, 2010). Despite this limitation, Dermot et al. (2014) emphasise that only one facilitator guided the focus group discussions. There were changes in the methods used during data collection. For instance, where a focus group discussion was initially decided, this was then changed to individual interviews in the second group of patients and healthcare workers. Dermot et al. (2014) explain that the severity of dementia of the patients was considered in the choice of d ata collection. In-depth interviews were used when patients had severe dementia. There were also sufficient details on how participants were recruited and whether ethical standards were observed. Polit et al. (2013) state that ethics in research is crucial to ensure that the rights of the participants were observed and they were not subjected to undue stress or negative experiences during data collection. Confidentiality was also observed in the study and all participants remained anonymous. Approval was also sought from an ethics board in the community settings. Data analysis of qualitative data could be extensive and time consuming (Parahoo, 2006). Informing readers how data was analysed would help increase the rigour of a qualitative study. Dermot et al. (2014) provided an in-depth description of how data was analysed. Thematic analysis was also used to present the main findings of the study. There was also a clear description on how categories and themes emerged. For instance, the long-table approach was used during analysis of data. Verbatim transcripts wer e used to support the main themes. This ensures validity and credibility of the main themes generated in the study (Polit et al., 2013). Contradictory data were also taken into account. The researchers also critically examined their own roles in the research process and the potential bias that might arise during analysis of research data. While respondent was not done, validity and credibility of the data were observed through constant comparison of categories and themes. More than one researcher was involved in the analysis of data. Professors and doctoral students of the Doctoral Programme in Music Therapy were also consulted during thematic analysis and were involved in identifying categories. Importantly, findings were discussed with reference to the original research question. A discussion was also made on the relevance of the study to dementia care. Findings of this study suggest that music is a medium that is readily accessible to patients with dementia. Many of the patients, their carers and healthcare staff admitted that music promotes mental stimulation and is an emotionally meaningful experience. Almost all participants also remarked that song lyrics with personal meanings helped patients remember their personal history. It is also perceived to reinforce personal and cultural identity. Music is also perceiv ed to promote connectedness and building and sustaining of relationships. In addition, music has immediate effects on the mood of the patients. Most of the staff members who participated in the focus group discussions remarked that agitation of the patients decreased as a result of music therapy. It is also shown to promote a relaxing environment in the care homes. On the other hand, listening to music in the lounge area could be challenging since care home residents might have different music preferences. Hence, it would be a challenge for healthcare workers to address all the music preferences of the patients. Since the study was qualitative, transferability of the findings to a larger and more heterogeneous population is impossible (Polit et al., 2013). However, other healthcare practitioners could use findings to help build a peaceful environment for patients suffering from dementia. A further review of the study also shows that the conclusion summarises the main points raised in the study and provides recommendations for other researchers to consider in similar studies in the future. Implications of Findings in Nursing Practice Findings of this literature review could be used to improve nursing practice when caring for patients with dementia. All three studies (Simmons-Stern et al., 2012; Sakamoto et al., 2013; Dermot et al., 2014) included in this literature review demonstrate the impact of music therapy on patients with dementia. Music therapy could improve health outcomes and quality of life of the patients from early to advanced stages of the disease. In the latter, patients who have difficulty communicating their needs, react positively to music therapy. Many of the patients with severe dementia show less agitation when exposed to music that was once relevant to them before they suffered from dementia. This suggests that music therapy could even not only promote positive mood of the patients but might even reconnect them to ââ¬Ëwho they areââ¬â¢ (Dermot et al., 2014). This holds important implications in nursing practice in community settings. Music therapy could be introduced to families caring for a loved one with dementia and could be used to calm the patient, reconnect with their family members and create an environment that is less stressful for the individual with dementia. The type of music therapy, however, will be dependent on the preferences of the individual (Sakamoto et al., 2013). This is consistent with patient-centred care (Department of Health, 2009) where patient preferences are considered when creating a care plan or introducing healthcare interventions. It is suggested that interactive music therapy (Simmons-Stern et al., 2012; Sakamoto et al., 2013) might be more effective than passive music therapy in improving memory and mood of the patients with dementia. As a community nurse, I need to be aware of the different non-pharmacologic interventions for people with dementia. I can use findings of this review when caring for patients suffering from dementia. Music therapy is relatively easy to carry out and entails very little cost. Importantly, it has positive short and long-term impacts on patientââ¬â¢s mood, memory and quality of life. Hence, considering this type of intervention could also help ease the burden of carers who provide care to these patients on a daily basis. I could use information from this literature when conducting patient education. I can inform my patients and their family members of the benefits of music therapy and the sustainability of this type of therapy over time. I can also encourage family members to consider music therapy to help alleviate the mood of the patients and provide a calm environment. Conclusion This literature review has shown the feasibility and promise of music therapy in promoting wellbeing, improving memory and quality of life of patients with dementia. As a community nurse, music therapy could be employed with the help of a music therapist in community settings. Families and carers could be taught on how to use this type of therapy to improve the mood of the patient or to calm the individual when agitated. This type of therapy holds some promise in long-term care for people with dementia. As shown in the review, individuals with severe dementia still have the ability to respond positively to music therapy. However, consideration should still be made on the applicability of the findings of the three studies to a larger and more heterogeneous population. All studies recruited a relatively small sample size that might not be representative of the experiences of a wider group of people with dementia. Although this limits applicability, findings can be tailored to the needs of individual patients. Considerations should also be made on the preferences of the patients and their family members on whether music therapy is acceptable to them. Since there is a need to practice patient-centred care, nurses have to determine if patients or their family members are willing to employ music therapy. It should ne noted that this literature review is only limited to reviewing three studies. Literature on the acceptability of music therapy was not evaluated. Despite this gap in the present literature review, the positive responses generated after music therapy should help patients and their family members consider music therapy. References Aveyard, H. (2014) Doing a literature review in health social care: A practical guide. 2nd ed. Berkshire: Open University Press. Baird, A. Samson, S. (2009) Memory for music in Alzheimerââ¬â¢s disease: unforgettableNeuropsychology Review. 19(1), p. 85ââ¬â101. Brown, S. (2009) Evidence-based nursing: the research-practice connection. Sudbury Mass: Jones Bartlett Publishers. Burns, N. Grove, S. (2013) The practice of Nursing Research: Conduct. critique and utilisation. 7th ed., St. Louis: Elsevier Saunders. Critical Appraisal Skills Programme (2013) 10 questions to help you make sense of qualitative research. England: CASP. Crookes, P. Davies, S. (2004) Research into practice. Essential skills for reading and applying research in nursing and healthcare. 2nd ed. Edinburgh: Bailliere Tindall. Cuddy, L. Duffin, J. (2005) Music, memory, and Alzheimerââ¬â¢s disease: is music recognition spared in dementia, and how can it be assessedMedical Hypotheses. 64(2), p. 229ââ¬â235. Department of Health (2013a) Care in local communities: A new vision and model for district nursing. London: Department of Health. Department of Health (2013b) Improving care for people with dementia [Online]. Available from: https://www.gov.uk/government/policies/improving-care-for-people-with-dementia (Accessed: 5 December, 2014). Department of Health (2009) Living Well with dementia: A National Dementia Strategy. London: Department of Health. Ellis, P. (2010) Understanding research for nursing students. Exeter: Learning Matters. Fornazzari, L, Castle, T. Nadkarni, S. (2006) Preservation of episodic musical memory in a pianist with Alzheimer disease. Neurology. 66(4), p. 610ââ¬â611. Greenhalgh, T. (2010) How to read a paper: the basics of evidence-based medicine. West Sussex, UK: John Wiley and Sons. Hansen, V., Jorgensen, T. Ortenblad, L. (2006) Massage and touch for dementia. Cochrane Database of Systematic Reviews. 4, p. CD004989. Hek, G. Moule, P. (2011) Making sense of research. 4th ed. London: Sage. Long, A., Godfrey, M., Randall, T., Brettle, A. Grant, M. (2002) Developing evidence based social care policy and practice. Part 3: Feasibility of undertaking systematic reviews in social care. Leeds: Nuffield Institute for Health. McDermot, O., Orrell, M. Ridder, H. (2014) The importance of music for people with dementia: the perspectives of people with dementia, family carers, staff and music therapists. Aging Mental Health. 18(6), p. 706-716. Menard, M. Belleville, S. (2009) Musical and verbal memory in Alzheimerââ¬â¢s disease: a study of long-term and short-term memory. Brain and Cognition. 71(1), p. 38ââ¬â45. Miller, C. (2009) Nursing for wellness in older adults. Philadelphia: Lippincott Williams and Wilkins. Miranda-Castillo, C., Woods, B., Galboda, K., Oomman, S., Olojugba, C. Orrell, M. (2010) Unmet needs, quality of life and support networks of people with dementia living at home. Health and Quality of Life Outcomes. 8:132 doi: 10.1186/1477-7525-8-132. Morris, G. Morris, J. (2010) The dementia care workbook. London: McGraw-Hill International. Moule, P Goodman, M. (2009) Nursing Research: An Introduction, London: Sage Publishers. National Institute for Health and Clinical Excellence (NICE) (2009) Depression: The treatment and management of depression in adults. London: NICE. Nursing and Midwifery Council (NMC) (2008) The Code: Standards of conduct, performance and ethics for nurses and midwives. London: NMC. Oermann, M. (2010) Writing for publication in nursing. 2nd ed., Philadelphia: Lippincott Williams Wilkins. Parahoo, K. (2006) Nursing Research: Principles, Process and Issues. 2nd ed. New York: Palgrave Macmillan. Polit, D., Beck, C. Hungler, B. (2013) Essentials of nursing research, methods, appraisal and utilization. 8th ed., Philadelphia: Lippincott Williams Wilkins. Ross, T. (2012) A survival guide for health research methods. Maidenhead: OUP. Sakamoto, M., Ando, H. Tsutou, A. (2013) Comparing the effects of different individualized music interventions for elderly indivduals with severe dementia. International Psychogeriatrics. 25(5), p. 775-784. Simmons-Stern, N., Deason, R., Brandler, B., Frustace, B., Oââ¬â¢Connor, M., Ally, B. Budson, A. (2012) Music-based memory enhancement in Alzheimerââ¬â¢s disease: promise and limitations. Neuropsychologia. 50(14), p. 3295-3303. Spector, A., Orrell, M. Woods B. (2010) Cognitive Stimulation Therapy (CST): effects on different areas of cognitive function for people with dementia. International Journal of Geriatric Psychiatry. 25(12), p. 1253ââ¬â1258. Talbot, L. Verrinder, G. (2009) Promoting Health: The Primary Health Care Approach. Australia: Elsevier Australia. Teri, L., Gibbons, L., McCurry, S., Logsdon, R., Buchner, D., Barlow, W., Kukull, W., LaCroix, A. McCormick, W. Larson, E. (2003) Exercise plus behavioral management in patients with Alzheimer disease: a randomized controlled trial. Journal of the American Medical Association. 290(15), p. 2015ââ¬â2022. Vink, A., Birks, J., Bruinsma, M. Scholten, R (2004) Music therapy for people with dementia. Cochrane Database of Systematic Reviews. 4, p. CD003477. How to cite Research Methodology, Design and Process: Dementia Care, Essays
Sunday, December 8, 2019
Mass and Centigram Balance free essay sample
Procedure: The Centigram Balance: Direct Weighing 1. Weigh a slug on a centigram balance using the direct-weighing technique: Obtain a centigram balance from the Balances option under the Equipment menu. Select the centigram balance and add one slug from the Chemicals dialog box. Record the slug mass in the Observations. 2. Weigh the same slug directly on another centigram balance: Obtain a second centigram balance from the Balances option under the Equipment menu and place it under the first centigram balance such that the pans line up under each other. Select the centigram balance with the slug and choose Pour/Decant from the Procedures menu. Record the mass of the slug. Weighing by Difference 1. Weigh the same slug by difference: Determine the mass of an empty 100-ml beaker by obtaining a 100-ml beaker and placing it on the pan of the empty centigram balance. Record the mass of the beaker. Move the beaker below the pan of the centigram balance that contains the slug. We will write a custom essay sample on Mass and Centigram Balance or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Select the centigram balance and choose Pour/Decant from the Procedures menu. Place the beaker with the slug on the pan of the centigram balance used to weigh the beaker. Record the mass of the beaker and slug. Calculate and record the mass of the slug. 2. Use the other centigram balance to determine the slug mass by difference: To store the slug, remove the beaker with slug and position it over the pan of the same centigram balance, select the beaker and choose Pour/Decant from the Procedures menu. Place the empty beaker on the pan of the other centigram balance. Record the mass of the beaker. Move the beaker below the pan of the centigram balance that contains the slug. Select the centigram balance and choose Pour/Decant from the Procedures menu. Place the beaker with the slug on the pan of the centigram alance just used to weigh the beaker. Record the mass of the beaker and slug. Calculate and record the mass of the slug. Move the beaker and slug to the side for use with the electronic balance. 3. Weigh an unknown mass on a centigram balance using the direct-weighing technique: Select a centigram balance and add an unknown mass from the Chemicals dialog box. Record the identification num ber. Record the mass of the unknown by direct weighing. 4. Weigh the same mass by difference: Determine the mass of an empty 100-ml beaker by obtaining a 100-ml beaker and placing it on the pan of the empty centigram balance. Record the mass of the beaker. Move the beaker below the pan of the centigram balance that contains the mass. Select the centigram balance and choose Pour/Decant from the Procedures menu. Place the beaker with the mass on the pan of the centigram balance used to weigh the beaker. Record the mass of the beaker and the unknown. Calculate and record the mass of the unknown. Delete one of centigram balances and move the beaker with the unknown mass to the side for use with the electronic balance. The Electronic Balance: Mass of the Slug by Direct Weighing and by Difference Determine the mass of the same slug used above by direct weighing and by difference using either the Electronic Balance or the High Sensitivity Balance. 1. Direct weighing: Select the beaker with the slug and choose Transfer to New Container from the Procedures menu. Select an electronic or high sensitivity balance from the Transfer Contents dialog box. Record the mass of the slug using the number of figures justified by the sensitivity of the balance. 2. By Difference: Select the balance with the slug and choose Transfer to New Container from the Procedures menu. Select a 100-ml beaker from the Transfer Contents dialog box. Select the beaker with the slug and place it on the balance. Record the mass of the beaker and the slug. Remove the beaker from the balance. Select the beaker and choose Empty from the Procedures menu. Place the empty beaker on the balance. Record the mass of the beaker. Calculate and record the mass of the slug. Mass of the Unknown by Direct Weighing and by Difference Determine the mass of the unknown by direct weighing and by difference using either the Electronic Balance or the High Sensitivity Balance. 1. Direct weighing: Select the beaker with the unknown mass and choose Transfer to New Container from the Procedures menu. Select an electronic or high sensitivity balance from the Transfer Contents dialog box. Record the mass of the unknown using the number of figures justified by the sensitivity of the balance. 2. By Difference: Select the balance with the unknown mass and choose Transfer to New Container from the Procedures menu. Select a 100-ml beaker from the Transfer Contents dialog box. Select the beaker with the mass and place it on the balance. Record the mass of the unknown and the beaker. Remove the beaker from the balance. Select the beaker and choose Empty from the Procedures menu. Place the empty beaker on the balance. Record the mass of the beaker. Calculate and record the mass of the unknown. The Average Mass of a Copper Slug with an Electronic Balance Obtain an electronic balance from the Equipment menu or use one already available. Select the balance and add a slug from the Chemicals dialog box. Record the slug mass using the number of figures justified by the sensitivity of the balance. Select the balance and add a second slug from the Chemicals dialog box. Record the mass of the two slugs. Select the balance and add a third slug from the Chemicals dialog box. Record the mass of the three slugs. Select the balance and add a fourth slug from the Chemicals dialog box. Record the mass of the four slugs. Select the balance and add a fifth slug from the Chemicals dialog box. Record the mass of the five slugs. Calculate and record the average mass of the slugs. Weighing Solid Chemicals with Centigram Balance and Electronic Balance 1. With Centigram Balance: Obtain a watch glass from the Equipment menu. Select the watch glass and add sodium chloride (NaCl) in the range of 1. 0 to 1. g from the Chemicals dialog box. Place the watch glass on a centigram balance. Record the mass of watch glass and sample. Remove the watch glass from the centigram balance. Select the watch glass and choose Empty from the Procedures menu. Place the watch glass on the centigram balance. Record the mass of the watch glass. Calculate and record the mass of the sample by difference. 2. With Electronic Balance: Obtain a watch glass from the Equipment menu. Select the watch glass and add sodium chloride (NaCl) in the range of 1. 0 to 1. 2g from the Chemicals dialog box. Place the watch glass on an electronic balance. Record the mass of watch glass and sample. Remove the watch glass from the balance. Select the watch glass and choose Empty from the Procedures menu. Place the empty watch glass on the balance. Record the mass of the watch glass. Calculate and record the mass of the sample by difference. Note: In an actual lab you would have to develop the skill of measuring out samples of chemicals according to specific weights. In lab simulations the measuring out is done for you in the Chemicals dialog box. You key in the amount of chemical required and it will automatically be added to the specified container.
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